Investor Deck
WHERE RADIO GOES VIRAL
Imagine a Spotify for radio. Imagine giving listeners the power to select their favorite moments and make them viral hits online.
The Problem
People want to listen to radio whenever they want and share it
?
How do you link to a piece of radio?
How can tradicional broadcasting converge to Internet age?
Current Solutions
Radio stations web sites
Hard to admin. Bad UX |
Podcasting
Doesn't have radio content. Not real time. |
Hard to discover
The Product
RadioCut is a platform where you can listen to past and current radio shows and you can cut & share radio segments you enjoy.
Team
Guillermo Narvaja: CEO, product manager
Milena Armada: Marketing director, customer support champion
Working together for more than 12 years. Succesfully founded in 2015 a technology company. Still going strong with 14 employees.
Experience in long term projects. Technical and business skills |
Eagerness to start another project completely different and innovative |
Traction
- 12.8% MoM growth (since Feb 2014)
- 1.2 Million sessions per month. 54% returning, 46% new
- 30 minutes session duration
- 685k unique users
- 12,000 cuts per month
- Featured in: Premios Eter, 30 press mentions, 3 talks in universities
Cut and sharing with Radiocut - A real example
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Market Opportunity
People want to consume the same content in a single place.
- On demand access
- All in one site
Radio is still the medium with the biggest reach.
Revenue streams
Freemium | 
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- Ads
- Premium accounts: no ads, downloads files, private cuts, etc
- Private services for media monitoring companies: private instances, raw files, etc.
- Services for radio stations and radio shows: archive services, web sites like CMSs based on cuts, etc.
Current metrics
- 688 radio stations
- Users: 37,000 registered, 6,000 active, 120 premium users: $10/month
- 3 monitoring service company customers
Marketing and Growth Strategy
- People love their work is mentioned
- Social networks, yet automated. Focus on radio workers.
- Radio stations need a new distribution channel
- Comunication team
Competition
| Radio directory | Radio content | Live | Upload needed | Crowd-sourcing | On-demand | Sharing | |
| soundcloud.com | No | Partial | No | Yes | Yes | Yes | Yes |
| tunein.com | Yes | Yes | Yes | No | No | No | No |
| stitcher.com | Yes | Yes | No | Yes | No | Yes | No |
| Podcasts | No | No | No | Yes | Partial | Yes | No |
| radiocut.fm | Yes | Yes | Yes | No! | Yes | Yes | Yes |
Financials
Assumptions
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Roadmap
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Investment
- Product development: mobile app, recommendation engine, better user engagement
- Sales & Marketing
- New markets development
- Team reinforcement